THE MISSION
The Mission
ARCNet — Augmented Reality Community Network — is the technology backbone of FirstLine TaskForce's national preparedness initiative. By embedding AR-powered training into the products Americans interact with every day — pizza boxes, cereal boxes, retail shelves — ARCNet transforms passive consumers into informed, confident first responders.
50
States Targeted
12
AR Training Markers
3
Skill Levels
AR-Powered Training
Scan everyday products to unlock life-saving preparedness content.
All 50 States
A national network built to reach every community in America.
3 Skill Levels
TRAINEE → CERTIFIED → EXPERT gamified progression system.
12 AR Markers
Covering flood, fire, earthquake, tornado, hurricane, and more.
BRAND IDENTITY
Brand Identity
The ARCNet brand system is built on a tactical HUD aesthetic — precision, readiness, and community at its core.
Command Black
#0a0a0a
Primary background
Alert Red
#CC0000
Primary brand / CTA
Scan Cyan
#00cccc
AR accent / HUD lines
HUD Orange
#cc6600
Secondary accent
Signal White
#F5F5F5
Body text / wordmark
LOGO DOWNLOAD
Logo Download
The official ARCNet horizontal logo — dark pill container, transparent PNG, ready for print and digital use.
ON DARK
ON LIGHT
ON COLOR
Right-click the logo above and select Save image as... to download as PNG.
Download ARCNet Logo PNG0%